Marketing Technology & Cloud Solutions
For better insights, smarter decisions & more effective marketing outcomes - get the technology and partner you need to scale. Schedule a consultation!
Seamless integration & activation
We design and implement martech, adtech, and cloud solutions, such as CRMs, Marketing Automation, Data Warehouses, and Customer Data Management platforms, that power segmentation, personalization, data-driven decision-making, and growth acceleration.
Our strategy focuses on the best technology to deliver your customer, operations, and commercial objectives, improving every aspect of your marketing from customer acquisition, experience, and commercial impact.
Companies that use data to drive their marketing decisions see an average of 26% increase in ROI.
Martech powers marketing science
Tech & Data MaturityA framework to fully realize the potential of data-driven marketing strategies.
Activation StrategyIntelligence and insights that can be actioned to drive business outcomes.
Cloud InfrastructureTightly integrate all data sources, from web and app clickstream to customer records in the data warehouse.
Implementation & IntegrationTechnically and strategically throughout the data, implementation and activation life cycle.
Data OrchestrationIntegrate with other data sources and acts as the central storage and processing repository for enterprise data.
Data QualityWe identify, collect, clean, combine and manage multiple sources focused on data integrity and quality.
Predictive ModellingPredict lifetime value and churn, as well as forecast the impact of marketing objectives.
- Data Activation
Segmentation, value-tiering and marketing technology to operationalize your marketing programs.
Trusted by Google
We are Google Marketing Platform Partners, a company-wide Certification awarded to a select group of marketing consultancies who have proven their knowledge and continuously demonstrate and exceed marketing best practices.
Adaptive has proven to be an excellent technology and service partner for our organization. In less than six months, we experienced an 30% increase in last year's revenues, all driven by martech.
